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Fanatics Uses OpenAI’s Shop the Look, With Testing Showing 10% Higher Engagement

1 reports 1 reporting sources 9 hours agoNew

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Fanatics is using OpenAI’s Shop the Look to help fans complete game-day outfits, and OpenAI said testing across roughly 30,000 MLB products showed 10% higher engagement.

Generated by AI from reports · Updated 1 hours ago

Latest development10/26 15:00 (UTC+8)
How Fanatics and OpenAI Streamline the Fan ExperienceOpenAI News

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10/26
  1. OpenAI News
    How Fanatics and OpenAI Streamline the Fan Experience

    Fanatics uses OpenAI’s Shop the Look to help fans complete their game-day outfits. Testing across roughly 30,000 MLB products showed 10% higher engagement.

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