Facebook will let you customize your feed algorithm using AI

What happened

Facebook’s new Your Algorithm feature will let users add and manage topics they want to see in their feed and Facebook Reels. Users can select “interested” or “not interested” on posts and may receive follow-up questions about their preferences. Meta says natural language feedback will update recommendations in real time within the same session, and that it is using LLMs more in its ranking systems.

Reported by 2 sources

The story so far

Meta launched Your Algorithm on Facebook, giving users a way to describe in natural language what they want to see more or less of in Feed and Reels. The feature, which Meta first introduced on Instagram, lets Facebook users add and manage topics they want recommended. An updated three-dot menu provides access to Your Algorithm and the “Interested” and “Not interested” options on posts. Users may receive follow-up questions to clarify their preferences. Meta says natural language feedback changes recommendations in real time within the same session, and that it is making greater use of large language models in its ranking systems.

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