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OpinionAravind Srinivas · X· @AravSrinivas·· 2 days ago

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Aravind Srinivas says America is the market to build for

Who
Aravind Srinivas
What
argues that America is the market to build for, citing U.S. users’ spending on Perplexity automations and higher-tier plans

What happened

America is the market to build for 🇺🇸 More than 50% of our users who spend money on Automations (recurring agentic tasks) or on the higher tier plans are American. Net dollar retention for an American self serve business onboarded on agents is consistently high https://twitter.com/mollysoshea/status/2110118882102890524

The story so far

Aravind Srinivas argued that America is the market to build for, saying Americans account for more than 50% of Perplexity users who spend money on Automations—recurring agentic tasks—or higher-tier plans. His figure concerns those paying users, rather than Perplexity’s overall user base. Srinivas also said net dollar retention is consistently high for American self-serve businesses onboarded on agents, citing that alongside the paying-user share to support his view of the U.S. market.

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