Haier names table tennis player Sun Yingsha its global brand ambassador
海尔官宣孙颖莎成为全球品牌代言人
- Who
- Haier
- What
- named Sun Yingsha as its global brand ambassador
- When
- Quote
10月13日，海尔正式官宣孙颖莎成为全球品牌代言人。
What happened
Haier announced on October 13 that table tennis player Sun Yingsha is its global brand ambassador. The partnership is themed “Love Shasha, AI at Home” and is intended to connect the spirit of sport with AI-enabled home life. Haier says its smart-home services can provide proactive service, comprehensive sensing and efficient coordination; it also reports more than 130 million registered smart-home users worldwide as of the first half of 2026.
The story so far
Haier has named table tennis player Sun Yingsha its global brand ambassador, launching a partnership themed “Love Shasha, AI at Home” to connect sport with AI-enabled home life. Haier says its smart-home services offer proactive service, comprehensive sensing and efficient coordination. The company also reports more than 130 million registered smart-home users worldwide as of the first half of 2026.
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