Google launches Universal Cart across Gemini and Search in the US
Google launches its ‘universal’ online shopping cart ahead of the holidays
- Who
- What
- rolls out Universal Cart across the Gemini app and Google Search in the US
What happened
Google is rolling out Universal Cart in the US across the Gemini app and Google Search, letting users save products from multiple retailers in one shared cart. It provides price drop and restock notifications, displays relevant promotional codes, and supports payment through Google Wallet or checkout with retailers directly. Gmail and YouTube integrations are planned, but Google has not announced a timeline.
Reported by 2 sources
The story so far
Google has launched Universal Cart for US users across Search and the Gemini app, letting shoppers save and track products from multiple retailers in one shared cart. The tool sends price-drop and restock notifications, surfaces relevant promotional codes, and can account for credit card perks. Users can pay through Google Wallet or check out directly with retailers; checkout uses Google’s Universal Commerce Protocol, an open standard designed to connect AI agents and retailers. Google also plans to integrate Universal Cart with Gmail and YouTube.
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