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ProductsTechCrunch · AIRelayed· Aisha Malik·· 2 hours ago

Netflix Rolls Out AI Discover for Mood Based Viewing Recommendations

Netflix’s new AI Discover tab helps you find something to watch based on your mood

Image: TechCrunch · AI
Who
Netflix
What
rolls out the AI Discover tab for mood-based recommendations
Quote
Netflix announced on Tuesday that it’s rolling out a new “AI Discover” tab where users will be able to experiment with new ways to find their next watch.

What happened

Netflix is rolling out AI Discover, a new tab that recommends shows and movies based on themes such as mood, available time, and what is new or trending. Users can refine recommendations or exclude titles, and Netflix says feedback will help it decide which features to keep or improve. The feature is starting to roll out in the U.S. to English language users on supported TVs, with wider availability planned in the coming weeks.

Read next

See the full storyNetflix Begins U.S. Rollout of AI Discover Recommendations

The story so far

Netflix is rolling out AI Discover, a tab that recommends shows and movies based on themes such as mood, available time, and what is new or trending. The rollout is starting in the U.S. for English-language users on supported TVs, with wider availability planned in the coming weeks. Users can refine recommendations or exclude titles. Netflix says it will use their feedback to decide which features to keep or improve.

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